"" What's She Eating Now?: CYA Marketing

Tuesday, July 28, 2009

CYA Marketing

I was recently introduced to Carlsberg Beer's slogan.


Perhaps this cautiously enthusiastic branding came from the marketing powerhouses in the town of Brasov in Romania's Transylvania region.

Stay tuned for dining details about my trip to Romania but I can pre-announce my tagline for the food: "Probably the best way to get heart disease in the world."

2 comments:

  1. Like a Seinfeld episode, the way you pulled it all together. I love it!

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  2. A lawyer definitely played a role in the final wording of that marketing campaign. I wonder, is this 'probalby the best blog in the world'?

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